Adding a Pool During a Villa Renovation? Who Does What: Creator Pools and Creator Company

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Short answer: Creator Pools builds, repairs and maintains swimming pools. When the pool is only one part of a bigger job — a villa renovation, a reconstruction back to the shell, a new house or a commercial fit-out — the main contractor is our sister company, Creator Company. It is a separate company under the same ownership, with its own team and office in Torrevieja, and it builds the pool as part of the whole project.

Owners often ask us for a pool and, in the same message, for a new kitchen, a terrace and an extra bedroom. Splitting the work this way means each job is run by the company set up for it — and nobody digs a pool in a garden that is about to become a building site.

Who to contact for what

Your projectWho runs it
A new pool on its ownCreator Pools
Pool renovation, relining, re-tiling, leak repairCreator Pools
Heat pump, salt system, pool lighting, maintenanceCreator Pools
Villa or apartment renovation, with or without a poolCreator Company
Reconstruction of an older villa back to the shellCreator Company
A new villa, pool includedCreator Company
Bars, restaurants and shopsCreator Company

Why one contractor should run the whole project

  • The order of works. The excavator has to reach the garden before the new terrace and the boundary wall are finished — not after.
  • Services under the ground. The cable and pipes to the pool plant room are laid while the house is being rewired and replumbed, in the same trenches.
  • Levels. Pool coping, terrace and the new floors of the house have to meet at the right height. One drawing, one team.
  • Paperwork and tax. In Torrevieja and Orihuela the town hall charges the construction tax ICIO at 4% of the cost of the works. One coordinated application is simpler than two separate ones.
  • One programme and one guarantee. You deal with one person who knows the whole site.

The right order when a pool is part of a renovation

  1. Survey, drawings and decisions for the house and the garden together
  2. Permission from the town hall, and from the community of owners where there is one
  3. Strip-out and any structural work in the house
  4. Pool excavation and shell while the garden is still open
  5. First fix in the house and the services to the pool
  6. Plastering, screeds, then tiling inside and around the pool
  7. Terrace, paving and landscaping
  8. Kitchen, bathrooms, painting and the first fill of the pool

Two projects that went this way

Two villas we wrote about here were exactly this kind of job. Both are now presented in full on the Creator Company website, with photographs of the finished work:

About Creator Company

Creator Company Alicante S.L. (N.I.F. B26705343) is a construction and renovation company in Torrevieja, trading since 2022. In 2026 it has 770 m² in reconstruction — a 450 m² restaurant and two villas of 180 m² and 140 m² — plus 105 m² of new construction on site, and 964 m² already contracted for 2027 (2026 results). Its list prices are published openly: full renovation from €420/m², new villas from €1,800/m² (price list). Projects by area: Torrevieja and Orihuela Costa.

Questions we get asked

Are Creator Pools and Creator Company the same company?
No. They are two separate companies under the same ownership. Creator Pools specialises in pools; Creator Company is a general contractor for whole projects.

I only want a pool, but I may renovate the house later. Who should build it?
If the renovation is planned within a year or two, talk to Creator Company now, so the pool, the terrace and the services are designed once. If the house is finished, Creator Pools.

Can I contact you first and be passed on?
Yes. Send us the address and a few photos — if the job belongs with Creator Company, we will say so straight away.